Committed to innovation & creativity
References and portfolio available upon request.
Resourceful with a passion for marketing, creativity & innovation
A marketing and creativity enthusiast with a forward-thinking approach, seeking contract opportunities and flexibility with an organization that prioritizes creativity, innovation, employee success, and cultural alignment.
Essential marketing services & creative processes
Integration of Marketing & Operations
Marketing is used to create demand and build customer relationships that focuses on external activities related to customer engagement and market presence. Operations are used to fulfill that demand efficiently and focuses on internal processes. Together, they drive business growth and success.
Integration of Digital Marketing and SEO
Digital marketing and SEO are essential for establishing a strong online presence, attracting and retaining customers, and driving business growth through strategic use of digital channels and search engine visibility.
Integration of Technology & Marketing
The integration of technology and marketing is essential for modern businesses to enhance efficiency, effectiveness, and customer experiences. By leveraging technology, marketers can make data-driven decisions, personalized interactions, automate processes, and ultimately drive better business outcomes.
Integration of Branding & Brand Guidelines
Branding and brand guidelines are crucial for establishing a strong, cohesive, and recognizable brand that resonates with customers and supports the company’s marketing and business objectives.
Website Development & Maintenance
Website development and maintenance are crucial for creating and sustaining a successful online presence. Development involves designing and building a functional, user-friendly website, while maintenance ensures it remains secure, up-to-date, and performs optimally. Together, they support business goals, enhance user experience, and drive growth.
Integration of Sales Enablement & Marketing
The integration of sales enablement and marketing aims to align these two critical functions to enhance sales performance, improve customer engagement, and drive revenue growth. This integration ensures that marketing efforts are effectively translated into sales strategies and that sales teams have the necessary tools, content, and insights to close deals efficiently.
Integration of Coaching & Consulting
The integration of coaching and consulting aims to provide a comprehensive approach to organizational and individual development. This combination leverages the strategic guidance of consulting with the personalized, growth-focused approach of coaching. The goal is to enhance performance, facilitate change, and achieve short-term and long-term success.
Tradeshow & Logistics
Effective tradeshow logistics can significantly enhance brand visibility, improve customer engagement, and drive business growth. Tradeshow logistics involves the planning, coordination, and execution of all logistical aspects related to participating in trade shows. This ensures that companies can effectively present their products or services, engage with potential customers, and maximize their return on investment (ROI) from these events.
Integration of Creative Content & Graphics Design
The integration of creative content and graphic design aims to produce visually appealing and engaging materials that effectively communicate a brand’s message, values, and products or services. This combination enhances the overall impact of marketing and promotional efforts, driving customer engagement and brand recognition. By combining engaging visuals with informative content, businesses can enhance their branding, improve communication, and drive customer engagement and loyalty.
The guardian of quality & standards
A forward-thinking Marketing Director and Consultant with a passion for creativity and strategic innovation. Experienced in driving growth through an array of resources, including branding, content creation, SEO, digital campaigns, and sales enablement.
References and portfolio available upon request.
Degrees and Certifications
- 2024: University of California, Certification, The Strategy of Content Marketing
- 2024: Google, Certification, Foundations of Digital Marketing & E-commerce Certification
- 2022: LinkedIn Certification, Leading with a Growth Mindset
- 2014-2015: Northcentral University,
Post Masters Degree, Psychology & Human Behavior - 2009-2011: University of Phoenix
Master’s Degree, Business Administration - 2004-2008: American InterContinental University
Bachelor’s Degree, Business Management
Reviews
“I had the privilege of hiring Nisha! She quickly jumped in and hit the ground running as we threw her right into our website/branding overhaul. Her work on our website led to a significant increase in traffic and engagement, showcasing her skill in balancing user experience with SEO. Her ability to create effective sales tools and resources improved our sales team’s performance. Nisha is a valuable asset.”
Emmart Hoy III, Executive VP, EspriGas
“I hired LaNisha! She was referred by another employee who met LaNisha at a wNet event. During her tenure at Merchant e-Solutions, I found her to be a great asset; contributing in the overall development of channel marketing and the marketing department as a whole. LaNisha managed and trained the marketing intern during our annual internship program. She was also an advocate for personal growth and development. LaNisha would make a great addition to any marketing role and/or department, she is a knowledgeable, determined contributor and a team player.”
Mia Harris, Head of Talent Acquisition, Merchant e-Solutions
“I had the pleasure of working with LaNisha on a few co-Marketing projects this past year, I have to say she is a true Marketing ALL-STAR! LaNisha’s work ethic, adaptability, and creativity sets her apart from the rest and I was honored to get the chance to work with her. She truly pays attention to detail, understands our industry partners needs and fills everyone who works around her with such positive energy. I would highly recommend LaNisha to any other potential partners as working with her was a true pleasure.”
Morgan Amendolare, VP of Marketing, CO2Meter
“LaNisha is a pleasure to work with! Even though we work in different time zones, it feels like she’s just a floor below. She’s a quick study and self-motivated to solve problems.”
Nicole Haldeman, Director of Lifecycle Marketing, Netspend
“La’Nisha has worked with us for over four years. She brings a deep knowledge of modern marketing platforms with an eye for developing a professional brand. Most important, she is very organized and delivers results.”
Mike Walsh, CEO, EspriGas
“LaNisha is highly driven, intelligent, creative and authentic. I knew right away that she was going to do great things for our company and she was going to have fun doing it. She has taken our brand and worked both internally and externally to ensure it was known and upheld. She has created brilliant and colorful media that helps drive my pride and passion for our company. She is a true professional and I enjoy working alongside of her.”
Angela Ihrig, Bevarage Supply Chain Manager, EspriGas
La'Nisha Rene' Townsend 